HARIPHIL Asia Resources, Inc., led by its visionary leader, Vice Chairman, President, and CEO Maria Fe Perez-Agudo, has officially welcomed the global brand Chevrolet into its family of automotive brands.
The partnership was announced at an event themed “Generation Chevrolet 3.33,” where optimism and the pursuit of breakthroughs in business management were the main topics. The addition comes at a time when Chevrolet has already shown a strong growth of 131% in the first half of 2024, outperforming its entire performance in the previous year. The growth was primarily driven by models such as the Tracker, Camaro, and Trailblazer.
In recognition of outstanding performance, top achievers in Sales, Service, Parts, CRM, and Dealer Management were honored at the event. Ms. Agudo mentioned the importance of acknowledging the hard work of the Chevrolet dealer network that contributed to the good results achieved in the early months of the year.
Additionally, Ms. Agudo outlined a three-year strategic plan that includes launching new products, opening new dealerships in growth areas, and setting ambitious targets for 2024-2027. The event concluded with a preview of new Chevrolet models soon to be introduced in the Philippines.
“Taking a long view of HARI’s almost 25 years in the business, I clearly see how the ups and downs of our business accumulated to wins--because we refuse to stay down. We always get up, humbler but braver and wiser. I see history repeating itself as we embark on another breakthrough journey to fulfill General Motor’s vision to pioneer innovations that move and connect people in this broad and diverse world of ours."
If you are looking to explore Chevrolet's models available here, you can find them on the Chevrolet Car Guide on Autodeal. See what's available and quickly reach out to sales agents by using the "Get Quote" feature.
Latest News
-
Is the Ford bi-turbo diesel on its way out in the Philippines? / News
Ford replaces the 2.0-liter bi-turbo with an upgraded single-turbo engine and wider V6 options.
-
The all-new ninth-generation Hilux has been revealed in Thailand / News
10 years after the eighth-generation first launched, the ninth-generation Toyota Hilux has now come to take its place.
-
Save big this November with Ford’s YES promo / News
Ford’s November promo makes it easier to own a Ranger, Everest, Territory, Explorer, or Bronco with flexible deals
Popular Articles
-
Electric Vehicles in the Philippines for under P1 million
Jerome Tresvalles · Aug 19, 2025
-
Top 3 Cars For Every Lifestyle—What Cars Are Right For You? | Behind a Desk
Caco Tirona · Apr 24, 2024
-
5 Tips to Maximize Fuel Efficiency
Jerome Tresvalles · Sep 09, 2024
-
Five driving habits that are draining your fuel tank
Jerome Tresvalles · Jun 24, 2025
-
Can engine braking harm your engine?
Jerome Tresvalles · Sep 11, 2025
-
Do electric cars even need maintenance?
Jerome Tresvalles · Oct 23, 2024
-
Best vehicles for an active outdoor lifestyle
Shaynah Miranda · Jul 25, 2024
-
How to drive different types of vehicle transmissions
May 23, 2024
-
5 easy ways to keep your car interior clean
Allysa Mae Zulueta · Nov 15, 2021
-
How to survive Metro Manila traffic
Earl Lee · Aug 16, 2022