With rising fuel prices and a growing demand for hybrid and electric vehicles, Ford Philippines is making sure car buyers have options. Ford Philippines finished 2024 with 27,997 vehicle sales, with the Ford Ranger leading the way at 13,812 units sold, keeping a 4% growth from the previous year. Despite strong competition, Ford’s lineup remained popular, establishing the setting for 2025, where the company plans to expand its vehicle lineup, upgrade its dealerships, and introduce better service programs.
Last year, Ford Philippines launched three models, including the All-New Ford Mustang, All-New Ford Bronco, and the Ford Ranger Raptor 3.0L V6. The 7th-generation Ford Mustang came in two versions: the 5.0L GT Premium Fastback, priced at P3.9M, and the 2.3L EcoBoost® Premium Fastback at P3.4M.
The Ford Bronco Outer Banks with Sasquatch Package also arrived in the Philippines at P4.9M. It comes with Advanced 4x4 with On-Demand Engagement, G.O.A.T. (Goes Over Any Terrain) Modes™, Bilstein™ Shock Absorbers, Electronic-locking Front and Rear Axle, and 17-inch beadlock-capable wheels. For pickup fans, Ford brought in the Ranger Raptor 3.0L V6, powered by a 3.0L twin-turbo EcoBoost engine with 397 PS and 583 Nm of torque.
Aside from launching new models, Ford introduced better service programs to make ownership easier. The Peace of Mind package gives all Ford customers free vehicle inspections within two months or 2,000 km, whichever comes first. Ford buyers from January 1, 2024, onwards also get free labor for their first and second preventive maintenance services (PMS) at 12 months/10,000 km and 24 months/20,000 km. For Ford Territory owners, the Territory Assure+ program adds more convenience with Express Service, Pick-up and Delivery, Mobility Support, and Improved Customer Support. Along with these, Ford Philippines also welcomed Pedro Simoes as its new Managing Director on December 1, 2024.
This year, Ford Philippines is introducing hybrid and electric vehicles, taking advantage of Ford’s experience in electrification. As more drivers look for fuel-efficient and eco-friendly options, Ford’s new lineup will give more choices to Filipino car buyers. To support these new models, Ford will also update its dealerships with the Ford Signature 2025 dealership design, while also building a new training facility to help improve technician skills and dealer support.
A bigger lineup, better service, and improved after-sales support. Yes, Ford Philippines is making 2025 a year to look forward to. More hybrid and electric models are coming, along with an easier buying and ownership experience. Explore your options now at AutoDeal.com.ph and connect with a sales agent.
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