Hyundai Asia Resources, Inc. (HARI) reported a 3% increase in sales for the month of January 2018. The South Korean marque sold 2,903 units in the first month of the year, which is 86 vehicles more than the January 2017 sales.
The growth was pushed by the light commercial vehicle (LCV) segment with 46% sales growth. HARI managed to sell 876 units for January 2018 alone, led by the Grand Starex with 329 units sold. This is 184% more than the sales it had in January 2017, when it sold 116 units.
Meanwhile, the Tucson and Grand Santa Fe contributed on their own, as the two nameplates showed 104% and 279% growth, respectively.
The passenger cars (PC) segment experienced a bitter kick off for the month of 2018 as it was recorded to have dropped 8% this year, compared to January 2017. However, it contributes 70% to the entire January 2018 sales, led by the Accent and Eon nameplates. The Accent, both the sedan and hatchback, was able to sell 1,289 units, while the Eon sold 528 units.
Aside from the two leading nameplates, the Elantra emerged to be the best-performing PC model with sales growth of 113%. The compact sedan punched in 219 sales for January 2018 compared to the 103 units in January 2017.
Steel wouldn’t let aluminum take its position as the top player in the automotive industry.
This timing is indeed perfect for a potential partnership.
Quite a sad exhibit but hey, at least now we know.