Isuzu Tagum is holding a mini truck fest in celebration of their second anniversary

Isuzu Tagum, Isuzu Philippines Corporation’s (IPC) dealership in the northern part of the Davao region is holding a mini truck fest in its dealer showroom from March 17 to 19, 2023 to celebrate its second anniversary.

The Isuzu Tagum dealership, under the management of Image Motors Davao del Norte Inc., is one of the first Isuzu dealerships to bear the Isuzu Outlet Standard (IOS). The Isuzu Outlet Standard is a new design philosophy for Isuzu facilities.

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Isuzu facilities that adopt this design philosophy feature a clean and modern design seen from its front fascia and showroom, all the way to its service workshop areas. The Tagum dealership in particular boasts an expansive service center that can simultaneously accommodate up to nine light-commercial vehicles and four trucks.

Back in 2021, due to COVID-19 restrictions, the Tagum dealership held a virtual grand opening ceremony to commemorate the official opening of its doors to the public.

“For the past two years since our grand opening, we couldn’t hold face-to- face events due to COVID-19 restrictions, so this year, we would like to invite everyone, especially our fleet customers to come visit our showroom and celebrate our second anniversary with us. Everyone is welcome to check out our 3-day mini truck fest where we prepared program and promotions for everyone to enjoy.”

Walter Alvarez
Isuzu Tagum Dealer Principal

Featured in the mini truck fest are the Isuzu Traviz and trucks ranging from light-duty to heavy with various body applications, together with the mu-X and D-MAX. Test drive units will be available to visitors to give them the full experience of Isuzu units. In addition, Isuzu Tagum will be launching anniversary promotions to commemorate its second anniversary.

IPC President Tetsuya Fujita congratulated Isuzu Tagum on their second anniversary and lauded their idea of celebrating their second anniversary with customers through a mini truck fest. He added that by giving customers a first-hand experience with Isuzu units through these types of events, customers will be informed quality, and value for money that Isuzu offers through their products.