If there are two things Mazda is good at its vehicle style and vehicle safety. It's no wonder then that the Mazda3 has been awarded the 2020 World Car Design of the year for 2020, which is one of the special awards of the World Car Awards (WCA). The Japanese compact Sportback and sedan are the second vehicle models under the Japanese brand that has been named the World Car Design of the year (WCD). The first vehicle in Mazda’s lineup to get this award was the MX-5 back in 2016.
The Kodo design philosophy presents itself again giving Mazda the win for the award. It takes inspiration from Japanese aesthetics and adopts the philosophy of “less is more”. The result of this is a unique design that gives it its stylish and sensuous looks. While the Mazda3 does have two body styles each one comes with its one distinct design theme. The Sportback aims for a more emotive look while the Sedan goes with a more elegant theme.
Earlier in 2020 Mazda already won the Red Dot Design Awards for its Cx-30 and MX-30 proving that the Japanese brand’s Kodo design language is truly stunning and stylish. On top of this Mazda also recently won 6 IIHS awards for the safety of its vehicles. With so many awards it goes to show that the Japanese brand sure does know how to mix style and safety together into one great looking package.
2020 seems to be a big year for Mazda as it already has won many awards. It is also the company’s 100th year anniversary which marks its continued push for excellence with its aim to build cars that provide driving pleasure and to brighten people’s lives in any era. The Japanese company states that it will continue to take on the challenges in the coming years to create unique products, designs, technologies, and customer experiences, with the hope to offer something special to its car-loving customer base that they will want to treasure and hold onto for as long as possible.