The Covenant Car Company, Inc. (TCCCI), the distributor of MG in the Philippines has recently opened a new dealership to further expand its brand presence in the country. The new facility can be found within the SM Central Business Park in Pasay City.
The dealership offers a two-car display floor and is located along Marina Way—one of the major arteries within the SM Mall of Asia complex. This grants the facility great access to foot traffic and will give it an edge by attracting potential customers who walk by and are allured by the vehicles on display. The dealership is also operated by Philadelphia Business Initiatives, Inc. (PBII) which brings its own brand of knowledge and expertise to the new facility.
As previously mentioned, the dealership also has its own cafe called the MG Carfee which is the words “car” and “café.” This gives customers access to designer coffee brews which can be bought at the facility as well. Clients can choose to enter MG MOA with the intent to buy and enjoy a cup of coffee and, while doing so, can choose to take a tour around the display floor to learn more about the latest MG cars and offers. The MG Carffé has likewise been adopted in many global MG markets including Europe, greater Asia, Australia, the Middle East, and South America. The MG Carffé located at MG MOA is the first of its kind in the Philippines, while other local MG dealerships begin to ramp up with MG Carffé’s of their own.
Through our partnership with SM Mall of Asia, we believe that we are offering a unique experience and true value for our MG customers
While the dealership may not have a service facility at the ready, interested customers can test drive vehicles as units are at the ready to serve potential customers. For the latest news, deals, and promos on what MG Philippines has to offer, do visit our website where we can connect you with the best deals and best agents nationwide to simplify your car buying experience.
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