Toyota x coca-cola philippines

Coca-Cola Beverages Philippines Inc. (CCBPI), has tapped Toyota Motor Philippines and its leasing partner Orix Rental Corporation (ORC) to provide new vehicles for the beverage maker’s personnel. The aim of the tie-up is to further strengthen the already extensive fleet of the CCBPI to further meet the needs of the growing Philippine market.

Through the partnership, the CCBPI has procured over 200 Toyota vehicles which consist of the Toyota Wigo, Toyota Vios, and the Toyota Hilux. With the addition of these new models, it will ensure that the beverage company’s associates will be well equipped with the proper tools to achieve their personal and business goals.

The procurement of these vehicles is part of Coca-Cola’s Tools of the Trade refresh initiative – wherein older vehicles will be decommissioned and replaced with newer ones. For the new fleet’s upkeep, the CCBPI has entered a full operating lease agreement with the Orix Rental Corporation. The agreement will facilitate the periodic maintenance services, insurance, and overall management of the new vehicles.

We serve almost 1M sari-sari stores and over 5,000 business partners—therefore having reliable, safe, and efficient vehicles for our sales force is very important in our business operations.

He continues by stating that “more importantly, the safety and well-being of our personnel have always been a priority, and this refresh and update of our service fleet will also allow them to carry out their duties with more safety.”He further adds that the “We (the CCBPI) will continue to strengthen our sales team and empower them as they work to reach and serve stores and communities. Having Toyota as our fleet management partner means that we can fulfill our responsibility to our people, who in turn can fulfill their service to our valued stakeholders.”

With a wide range of vehicles available Toyota is ready to address the mobility needs of companies in the Philippines. From vehicle acquisition, all the way to aftersales support and fleet support the Japanese brand has got you covered.

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