Founded in March 18, 1997 Chery Motors began its life in China as a state-owned enterprise based in Wuhu, Anhui Province, China. It is currently 10th largest China-based automaker measured by 2012 output (around 590,000 units) and China's largest passenger car exporter since 2003.
Although founded in 1997, it only started rolling of its first car in 1999 with the Fengyun which sold almost 30,000 units. Then followed producing the QQ city car, Cowin subcompact sedan, and the Eastar mid-size sedan in 2003. Followed by the A5 compact sedan and the Tiggo crossover two years after. The brand has been aggressively exporting their products to more than 30 countries in Latin America, Eastern Europe, and Southeast Asia including the Philippines.
In the Philippines, Chery-branded automobiles have been seen roaming the local roads starting mid-2000s via importations from neighbouring countries, and an ownership feat by Iseway Motors. It offered the cheapest city car in the market at the time with their QQ. Not soon after, the brand was transferred under the distributorship of Chery Motors Philippines including the release of the updated QQ3, Fulwin2 compact sedan, Q22L MPV, H5 full-size van, and the Tiggo crossover.
With its slogan, “Mobility for All”, it clearly demonstrates its capabilities as a competent automotive manufacturer, creating waves in the sub compact, compact sedan, SUV, and van segments. Sporting dealerships in Pasig, Abad Santos, Malolos, and Tarlac, plus a bevy of service branches all across the country.