With only few days before its pilot episode, the Amazon Prime's publicity gimmick for the Grand Tour has left 3 Toyota Priuses as marketing casualties.
Reported that after a series of countdown, seemingly endless teasers, trailers, and interviews, citizens in London, England and Berlin, Germany were surprised by 2 crashed Priuses with ‘The Grand Touring’ branding stickers. Soon, it was then followed by yet another Prius in the U.S. All 3 cars were presented in a dramatic demonstration, set to promote the show.
In London, the Japanese hybrid appeared to have crashed onto a red post box near the King's Cross station. It came with a caption saying "the only real acceptable use for a Prius" sending a powerful message to, probably, the hybrid technology – or, possibly, to the Prius alone.
Meanwhile, in Berlin, a red Prius was brutally presented with half of its body buried in the ground. The car is surrounded with rock debris which makes it look like it fell from an unforgivable altitude to the concrete ground.
On the other hand, the blue hybrid car, face-planted on a sidewalk of a busy street in United States, imitates the similar but opposite presentation in Berlin.
The Grand Tour will be starred by Jeremy Clarkson, Richard Hammond, and James May.
Previous interviews and commentaries showed Clarkson's views regarding the Japanese hybrid car. Moreover, the cast of the Grand Tour were not big hybrid car fans in the first place.
While these could explain why Prius ended up unfortunate in the hands of the show’s marketing team, one instance is also raised in relation – London is overrun with the said car, especially since Uber set foot there.
Latest News
-
Hyundai is bringing fun and exclusive deals to SM MOA this weekend / News
Hyundai Motor Philippines Inc. (HMPH) invites you to the 2nd Hyundai Weekend Hangout on November 9-10 at the SM Mall of Asia Concert Grounds.
-
The New Kia Sportage now comes with baby mode / News
The 2025 Kia Sportage in South Korea brings smoother rides with Baby Mode, a refreshed look, and upgraded technology for a more enjoyable drive.
-
Chevrolet proves the durability of the new Captiva with 100K-km endurance test / News
Chevrolet put the Captiva through 100,000 kilometers of testing to confirm its reputation as one of the most durable MPVs you can buy.
Popular Articles
-
Cheapest cars under P700,000 in the Philippines
Jerome Tresvalles · Sep 02, 2024
-
First car or next car, the Ford EcoSport is a tough package to beat
Jun 18, 2021
-
Car Maintenance checklist and guide – here’s everything you need to know
Earl Lee · Jan 12, 2021
-
Most fuel efficient family cars in the Philippines
Bryan Aaron Rivera · Nov 27, 2020
-
2021 Geely Okavango — Everything you need to know
Joey Deriquito · Nov 19, 2020
-
Family cars in the Philippines with the biggest trunks
Sep 20, 2023
-
Head to head: Toyota Rush vs. Suzuki XL7
Joey Deriquito · Oct 28, 2020
-
Why oil changes are important for your car
Earl Lee · Nov 10, 2020
-
2021 Kia Stonic — What you need to know about it
Joey Deriquito · Oct 16, 2020
-
Top 7 tips for buying a used car in the Philippines
Joey Deriquito · Nov 26, 2020