An unlikely partnership has formed between Toyota’s Gazoo Racing and the popular fast-food chain McDonald's. Together the two have made a special edition Toyota Supra Tomica that is free for a limited time with every Happy Meal. Unfortunately, these limited edition toy models will only be available in Japanese McDonald’s branches.
The limited edition Tomica comes with greater attention to detail than the normal Toyota Supra model. The toy features a more detailed Toyota badge as well as a new set of headlights. The regular Number 117 Tomica Supra, on the other hand, only comes with painted headlights and with thicker silver Toyota badge.
There is more to the partnership than just the toy models. Toyota Gazoo Racing and McDonald’s will also release a collaboration drift video to celebrate the new partnership. The short film will be released on April 28, 2020, and will feature two HKS GR Supras drifting around a McDonalds themed course featuring giant versions of the brand’s BigMac and fries. While not much else is known about the video, the addition of the souped-up Supras will surely make for an entertaining show.
The Toyota Supra represents the Japanese brand’s push for performance with the nameplate already having four generations under its belt. The first generation made its way into the automotive market back in 1978 and since then has grown in popularity and in power. The current model is propelled by a 3.0-liter turbocharged gasoline engine that produces 335hp and 500 Nm of torque which is attached to an 8-speed automatic. With such a long and near-legendary history it's not hard to understand why Toyota chose the Supra for its partnership with McDonald’s.
With such an interesting result from an unlikely partnership, maybe McDonald’s and Toyota Philippines could do something similar as well for a future partnership. Who knows it might be a big hit in the country and could have interesting results.