We’re being fed with crumbs, and honestly? We’ll take it. Chevrolet is kicking off a fresh chapter this July as it prepares to introduce a brand-new model to the local market. Hariphil Asia Resources Inc., the official distributor of Chevrolet in the Philippines, said this launch is part of its “Generation Chevrolet” campaign, where the goal is to bring the brand closer to all kinds of Filipino drivers, from young first-time buyers to long-time car owners.
The new vehicle is expected to mainly be based on real-life usability, everyday comfort, and the kind of features that match the lifestyle of modern Filipinos. Chevrolet shared that the model was made with self-expression and day-to-day independence in mind, which is practical enough for work or school, but also flexible enough for fun weekend drives. It’s built for those who want something stylish, easy to use, and built to move with the flow of life.
According to HARI Vice Chairman, President, and CEO Maria Fe Perez-Agudo, the goal is to offer a vehicle that matches the everyday journey of Filipinos. She shared that Chevrolet wants drivers to feel in control, connected, and confident behind the wheel, and that this new model is built to help them do just that.
"Owning a Chevrolet is about meeting the needs of the modern Filipino—and that begins with a vehicle that’s ready for every journey. It’s not just about getting from point A to B—it’s about finding your rhythm. And with Chevrolet, you’re always in the groove."
No exact details yet on what type of car it is, but with so many Filipinos looking for rides that are both useful and budget-friendly, this new model is likely to check those boxes. What a cliffhanger.
While waiting, feel free to browse through Chevrolet’s current cars on AutoDeal.com.ph.
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