Honda Philippines is one of the most well-known Japanese car brands in the local market today. Aside from four-wheel vehicles, Honda is also highly regarded for its fleet of motorcycles. Locally, Honda Cars Philippines, Inc. (HCPI), a subsidiary of Honda Motor Co., Ltd., handles and markets the automobile side of the Japanese marque. It was founded in October 1990, and was backed up by its strong partnership with the Ayala Automotive Holdings Corporation and Rizal Commercial Banking Corporation with its head office and plant in Sta. Rosa City, Laguna. Complete knocked down (CKD) productions began in February 1992 in Sta. Rosa, Laguna.
With its devotion to providing Filipinos the high-quality cars, Honda Philippines holds various acknowledgements under its belt. In November 1997, it received an ISO 9002 certification for to its rigorous quality testing. HCPI is also the recipient of the first-ever Best Quality Award granted by Honda Motor Co., Ltd. Apart from the outstanding quality maintenance, HCPI also takes part in corporate social responsibility initiatives, like its latest project known as the Wastewater Treatment Facility. Such initiatives for responsible environment management granted HCPI with an ISO 14001 certification.
Honda began in October 1946 as a public multinational conglomerate known for manufacturing motorcycles. Generally, it’s also became known for its automobiles, aircrafts, and power tools. By 1959, it is considered to be among the largest motorcycle manufacturer in the world, as well as the largest manufacturer of internal combustion engines, as it was capable to produce more than 14 million engines per year around that time. In 2001, Honda was recognized to be the second-largest Japanese car manufacturer. Then, in 2015, the company secured the eighth spot to the largest automobile manufacturers in the world. In addition, it was also the first Japanese brand to introduce a dedicated luxury brand, Acura.
Honda Philippines is not only acknowledged for its stringent attention to quality and promoting eco-friendliness, it is also known as an ambassador for fuel efficiency in the industry. In fact, it was in 1996 when the Japanese carmaker first carried out its Fuel Efficiency Campaign, an effort to promote efficient driving through engaging events like the Challenge Cup.