With only few days before its pilot episode, the Amazon Prime's publicity gimmick for the Grand Tour has left 3 Toyota Priuses as marketing casualties.
Reported that after a series of countdown, seemingly endless teasers, trailers, and interviews, citizens in London, England and Berlin, Germany were surprised by 2 crashed Priuses with ‘The Grand Touring’ branding stickers. Soon, it was then followed by yet another Prius in the U.S. All 3 cars were presented in a dramatic demonstration, set to promote the show.
In London, the Japanese hybrid appeared to have crashed onto a red post box near the King's Cross station. It came with a caption saying "the only real acceptable use for a Prius" sending a powerful message to, probably, the hybrid technology – or, possibly, to the Prius alone.
Meanwhile, in Berlin, a red Prius was brutally presented with half of its body buried in the ground. The car is surrounded with rock debris which makes it look like it fell from an unforgivable altitude to the concrete ground.
On the other hand, the blue hybrid car, face-planted on a sidewalk of a busy street in United States, imitates the similar but opposite presentation in Berlin.
The Grand Tour will be starred by Jeremy Clarkson, Richard Hammond, and James May.
Previous interviews and commentaries showed Clarkson's views regarding the Japanese hybrid car. Moreover, the cast of the Grand Tour were not big hybrid car fans in the first place.
While these could explain why Prius ended up unfortunate in the hands of the show’s marketing team, one instance is also raised in relation – London is overrun with the said car, especially since Uber set foot there.
Latest News
-
Geely’s EX2 EV headed to Australia — is a Philippine launch possible? / News
The Geely EX2 is confirmed to go on sale in Australia in 2026. Could a launch in the Philippines also be on the cards?
-
Hyundai Motor Philippines is the FIFA Futsal Women's Teams' official mobility partner / News
Hyundai Motor Philippines strengthened its partnership with FIFA through its support of the FIFA Futsal Women's Teams.
-
Kia Philippines backs EJ Obiena as Atletang Ayala continues championing Filipino athletes / News
Kia Philippines strengthens its support for EJ Obiena, backing the Olympian with dedicated mobility at home and abroad.
Popular Articles
-
Electric Vehicles in the Philippines for under P1 million
Jerome Tresvalles · Aug 19, 2025
-
Top 3 Cars For Every Lifestyle—What Cars Are Right For You? | Behind a Desk
Caco Tirona · Apr 24, 2024
-
5 Tips to Maximize Fuel Efficiency
Jerome Tresvalles · Sep 09, 2024
-
Five driving habits that are draining your fuel tank
Jerome Tresvalles · Jun 24, 2025
-
Can engine braking harm your engine?
Jerome Tresvalles · Sep 11, 2025
-
Do electric cars even need maintenance?
Jerome Tresvalles · Oct 23, 2024
-
Best vehicles for an active outdoor lifestyle
Shaynah Miranda · Jul 25, 2024
-
How to drive different types of vehicle transmissions
May 23, 2024
-
5 easy ways to keep your car interior clean
Allysa Mae Zulueta · Nov 15, 2021
-
How to survive Metro Manila traffic
Earl Lee · Aug 16, 2022