Caltex LICA group partnership renewal

Caltex Philippines, Inc. (CPI), renews its partnership with LICA Auto Group. The LICA Auto Group is one of the largest branded auto dealerships in the country. This partnership renewal will bring big fuel savings to customers when they purchase any new vehicle from any of the auto group’s 56 dealerships nationwide. The 56 dealerships carry brands such as Nissan, Hyundai, Honda, Chevrolet, Suzuki, Volkswagen, Kia, Subaru, Foton, Morris Garage, Volvo, Mini Cooper, and JAC. The LICA Auto also delves into the aftermarket side of the car industry

A positive outcome from the partnership renewal is that everyone who purchases a car from any brand under the LICA Auto Group will automatically be given a Caltex SavePlus card. The card entitles the holder to fuel discounts in participating Caltex stations. Customers can also benefit from the fuel technology that Caltex has.

Caltex continues to forge ahead with the LICA Auto Group to let its consumers experience the cleaning power of Techron. This initiative with the LICA Auto Group is also a strategic move for us as it shares the same commitment in bringing added value to its customers

Zhang further adds that through the partnership with the LICA Group, vehicle owners can experience the benefits of using Caltex fuels as well as save gas with the use of the SavePlus Card and the discounts it brings. 

On the LICA side of things, Doroteo R. Sornet, Executive Vice President and Chief Cooperating Officer of LICA Auto Group, states that the company is very happy and proud to be continuing its partnership that it started with Caltex. The partnership started in 2017 and since then has been well received by customers. He continues by saying that with the fuel discount card given by Caltex, the clients of the auto group will have more enjoyable journeys. They can also rest in the knowledge that they are getting quality fuels that are reasonably priced. 

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