Instilling a wiser mind-set and boosting the social, economic, and financial skills of our nation’s youth are what’s fuelling Honda Cars Philippines Inc.’s (HCPI) latest endeavour.
HCPI has announced its partnership with KidZania Manila, the first-of-its-kind indoor hyper-real play city for kids, which will open its doors this 2015.
Highly-recognized by the local automotive industry as one of the key players in providing the Filipino with vehicles that showcase the pleasure of mobility and driving enjoyment, Honda’s KidZania facility will be very similar to what its business in the Philippines is all about.
“We want to introduce the dynamic world of Honda to the kids through this activity and of course for them to have better appreciation of the automotive industry as a whole,” said Toshio Kuwahara, HCPI President and General manager
Kids 3 to 14 years old will be in for a series of fun and life-changing activities, as this facility will simulate Honda’s business flow and working environment. Processes like manufacturing to sales operations will be covered, thus training the kids to be adept in making efficient decisions and effective strategies to pull off a successful automotive industry service workflow.
With Honda’s belief of the “three joys of buying, selling, and creating” as guiding principles, kids will experience tasks similar to being a manufacturing associate and sales consultant, all aiming to ensure the highest quality of customer service the Japanese automaker is well known for.
“We want the kids to enjoy their time experiencing the life of an adult and give them the avenue to develop skills that will be beneficial to them now or in the future. Ultimately, what we want is for them to dream and imagine the endless possibilities that lie ahead of them,” Kuwahara added.
Pulling in massive inspirations from the dreams and aspirations of its founding father Soichiro Honda and his youthful nature, Honda Motor Company has evolved to become a top-class institution, which continuously pursues development of technologies that value people and their lives on a daily basis.
By partnering with KidZania manila, HCPI will put these dreams and aspirations into high-gear once more, encouraging the Filipino youth to find their passion and fulfil their dreams for a better future, not just for themselves, but for the Philippines as well.