
The annual list of Best Global Brands from the consultancy firm, Interbrand, shows how companies strive to improve in terms of investments and asset management. This year, 14 car makers made the list including Toyota, Nissan, Tesla, among others.
Just like last year, Toyota remains to be the best among automotive brands. It came in at 5th place overall this time with $53.580-million brand value. This amounts to a +9% change in brand value, which made them move up a notch from last year’s tally.
German marques Mercedes-Benz and BMW switched places this year, with the former at 9th place and the latter at 11th. They amount to $43.490-million and $41.535-million brand value, respectively, which can be attributed to the continuous development of luxury vehicles and autonomous driving technology.
Another notable movement in the rankings is Nissan’s 43rd place (with +23% change in brand value), which is cited by Interbrand as one of the top 5 growing brands in the world. It joined the ranks of Amazon (8th, +33%), Facebook (15th, +48%), Adobe (63rd, +21%), and Lego (67th, +25%). Interbrand cited Nissan’s increased brand awareness through strategic use of digital platforms as a cause of this growth.
Honda dropped 2 places this year to 21st, while Volkswagen ends up at 40th – a decrement from last year’s 35th. Nevertheless, they still made it within the top 50 among the best brands.
Other car makers on the list are Ford (33rd), Hyundai (35th), Audi (38th), Porsche (50th), Kia (69th), Land Rover (78th), and MINI (88th).
Moreover, Tesla’s aggressive development and manufacturing of electric cars allowed them to enter the list for the first time at 100th place with $4.045-million brand value.
See the full table below, together with their brand value and percentage change over the past year.

For more information about brands listed and their vehicles, visit the AutoDeal Car Brands page.
Latest News
-
Mazda Philippines ushers in a new generation with the 2023 CX-60—Price starts at P2,790,000 / News
The 2023 Mazda CX-60 is finally here in the Philippines, with gasoline and diesel engines in the lineup.
-
Lexus has finally unveiled the all-new Lexus GX / News
Featuring a boxy and classic design, Lexus has finally launched the GX, which is geared for off-road use and luxury.
-
What is GAC Philippines announcing on June 20, 2023? / News
GAC Philippines sent out an invite for its event on June 20, 2023. As to what it is, we have a few guesses.
Popular Articles
-
Cheapest cars under P700,000 in the Philippines
Oct 20, 2022
-
First car or next car, the Ford EcoSport is a tough package to beat
Jun 18, 2021
-
Car Maintenance checklist and guide – here’s everything you need to know
Earl Lee · Jan 12, 2021
-
Most fuel efficient family cars in the Philippines
Bryan Aaron Rivera · Nov 27, 2020
-
2021 Geely Okavango — Everything you need to know
Joey Deriquito · Nov 19, 2020
-
Family cars in the Philippines with the biggest trunks
Jul 20, 2022
-
Head to head: Toyota Rush vs. Suzuki XL7
Joey Deriquito · Oct 28, 2020
-
Why oil changes are important for your car
Earl Lee · Nov 10, 2020
-
2021 Kia Stonic — What you need to know about it
Joey Deriquito · Oct 16, 2020
-
Top 7 tips for buying a used car in the Philippines
Joey Deriquito · Nov 26, 2020