Suzuki Philippines Inc (SPH) starts the second half of the year strong with another milestone. For the month of July, SPH was able to reach fourth place among top automotive brands for its month-to-date sales. It was also able to climb up the rankings of year-to-date sales by placing fifth overall. This marks the brand’s highest sales growth when compared to its numbers last year, amounting to a 41% increase.
The subcompact car distributor attributes the sales increase and growth of the company to the all-new Ertiga, Swift, and Celerio. The company considers those vehicles to be consistent in driving up sales and for increasing the brand’s standing in the Philippine automotive market.
Spurred by its back-to-back success in H1 2019 paired with consistent marketing efforts SPI prepares for the remainder of the year with exciting new initiatives. This includes the on-going Auto Festival exhibits at SM City BF Paranaque on August 17-18, SM General Santos on September 21-22, and finally SM City Davao October 26-27.
Suzuki’s Auto Festival serves as a way for SPH to give back to the Filipinos as a way for them to assure their commitment to innovate and to keep its fans happy. It’s a series of celebrations held every year. For this event Suzuki fans can get an up close and personal with their favorite models. Fans can view Suzuki models including the all-new Jimny mini-SUV, the all-new Ertiga MPV, the Ciaz and Dzire Sedans, the Swift hatchback, and finally the Vitara subcompact crossover. The festival itself is not just limited to cars, Suzuki also showcases some of its motorcycles like the V-Storm.
Fun can be had for all as each leg will feature games and fun activities for car enthusiasts and their families to enjoy. Kids can also spend their time at the Suzuki Safety Scouts Corner.