For a time, the Ford Bronco was one of those cars we only saw in magazines or on TV. Despite the model’s five-generation run before its long hiatus, the Bronco was never officially sold in the Philippines.
That all changed when Ford Motor Company Philippines Inc. introduced the sixth-generation Bronco to the local market. And they didn’t skimp on features either—the company brought in one of the most capable configurations available: the Outer Banks trim fitted with Ford’s Sasquatch package.
4.4 / 5
Performance
Engine Output (HP), Acceleration, Transmission, Handling 5.0/5
Engine Output (HP), Acceleration, Transmission, Handling 5.0/5
Design
Exterior & Interior Design, Quality, Fit and Finish, Ergonomics 5.0/5
Exterior & Interior Design, Quality, Fit and Finish, Ergonomics 5.0/5
Ride Comfort
Cabin Comfort, Suspension, NVH Insulation 3.5/5
Cabin Comfort, Suspension, NVH Insulation 3.5/5
Safety and Technology
Convenience Technologies, Active and Passive Safety Features 5.0/5
Convenience Technologies, Active and Passive Safety Features 5.0/5
Value for Money
Amount of the vehicle you get for the price, Fuel Efficiency 3.5/5
Amount of the vehicle you get for the price, Fuel Efficiency 3.5/5
What You Will Like
- Surprisingly well-behaved on the road
- The EcoBoost V6 has plenty of power
- The interior is intuitive and well built
What You Won't Like
- NVH insulation is not great
- Below average fuel economy
We’ve been dying to experience this beast since it first arrived, and now that it’s our turn behind the wheel, here’s what we have to report.
Price
As you can tell from the image at the top of the article, the Bronco we have in the Philippines is no ordinary model. The sole variant available locally is the Outer Banks trim, outfitted with the Sasquatch package. This means that, despite the Bronco’s reputation overseas as a reasonably priced SUV, it comes with a hefty price tag here.
When you factor in the engine, taxes, and the additional costs of bringing a vehicle into the country, the Bronco is priced at P4,998,000. One thing’s for sure—“cheap” is not a word you’ll find in any description of this SUV. That said, how does the Bronco justify its steep price tag? Read on to find out.
A beefy turbocharged V6 heart
The Bronco is one beefy truck, and to haul all that around is a turbocharged EcoBoost V6 gasoline engine. This engine develops 330 hp and 555 Nm of torque, delivering power to all four wheels via a 10-speed automatic transmission. For the type of person buying a purpose-built truck like the Bronco, fuel consumption may be at the very bottom of the list when it comes to priorities, but, for those curious, we managed to get eight km/L in the city and up to 12.5 km/L on the highway. The Bronco does not sip fuel, but hey, it doesn’t gulp it all in one go either.
Oozing charisma at every angle
The modern design of many cars tends to blend with one another, but the Bronco, with its classic, boxy look, stands tall from the rest, figuratively and quite literally. The Ford Bronco is a bold statement of adventure and rugged capability. Its boxy silhouette instantly recalls the iconic Bronco heritage, yet it blends in modern touches that keep it in touch with the times. Up front, the signature grille with the prominent “BRONCO” lettering is flanked by round LED headlights, a nod to the classic design paired with contemporary functionality. Muscular wheel arches, skid plates, and tow hooks emphasize its readiness for the trails.
Thanks to the Sasquatch Package, this Bronco rolls on 17-inch beadlock-capable wheels wrapped in massive 35-inch tires, with flared arches that give it an even more commanding stance. The removable roof panels and doors add to its adventurous charm, offering an open-air driving experience that only a few SUVs can offer. Overall, the Bronco’s exterior is purposeful yet timeless—built to conquer any terrain in the wild and still turn heads inside the city.
Cargo Space
Because of the boxy design we mentioned earlier, the Bronco can also serve as a capable hauler if you need it to be. Open the split rear tailgate and you’ll find 630 liters of cargo space in the back. If you need even more room, the rear seats can fold in a 60/40 split configuration to expand the area. One downside, however, is that the Bronco’s second row does not fold flat with the cargo floor, leaving a small hump where the seats are. So while it can carry plenty of items, loading them in can sometimes be tricky.
Tough on the outside, modern and functional inside
Starting at the second row, passengers here are treated to generous amounts of headroom and legroom, even with the front seats adjusted way back. Seating two people here will be no problem, but due to the Bronco’s center tunnel on the floor, a third passenger in the middle will have to compromise on comfort.
As for amenities, there isn’t a lot for the second row passengers. The second row seats get their own set of USB charging ports, a 400W outlet, and the window controls on the center console because the doors and roof are removable for the Bronco. Just make sure you stay on top of the weather forecast before you open them up.
At the front, where all the action happens, is also where you’ll find most of the Bronco’s goodies. Just a look at the dashboard, and it’s clear this SUV was built for adventure. The cabin feels rugged yet inviting, with durable materials chosen to handle mud, dust, and everything in between. Surfaces are easy to clean, while the overall layout gives off a practical, no-nonsense vibe. At the same time, touches like leather upholstery, heated front seats, and well-bolstered chairs remind you that comfort hasn’t been forgotten. We also appreciate that the up and down functionality of the driver’s seats is also applied to the front passenger seat, meaning taller passengers can get more comfortable.
Front and center is a massive 12-inch touchscreen running Ford’s SYNC 4 system. It’s the hub for smartphone connectivity, navigation, and entertainment, all wrapped in a crisp, modern interface. Just behind the multifunction steering wheel sits a digital instrument cluster that can be customized to show the essentials you need at a glance.
Driving Performance
On rough roads, river crossings, and dirt inclines, the Bronco—thanks to its 4x4 drivetrain—was able to clear them all without breaking a sweat. However, because we’re not pro off-roaders, we weren’t able to push the Bronco’s capabilities to their limits.
Where we were able to test the Bronco the most was on the road, and to get it out of the way first, Noise, Vibration, and Harshness (NVH) insulation was not one of its strong points. Road noise and wind noise tend to creep in at low speeds, and there are numerous squeaks and rattles you’ll notice while driving. The mud-terrain tires, while excellent off-road, generate a lot of noise when you’re on paved roads. With that said, however, these drawbacks are the trade-offs that come with what makes the Bronco so great. NVH insulation takes a back seat for the Bronco to accommodate the removable panels and the mud-terrain tires. While they do rumble on the road, they will be excellent off the beaten track. Without those features, the Bronco will lose its unique charm and will just be another SUV. A fate worse than a few rattles and squeaks.
On the highway, the Bronco is surprisingly well-behaved for something this tall and rugged. That’s mainly because, unlike rivals that use solid axles, the Bronco is fitted with independent suspension. The trade-off is that it may not be as robust as some hardcore off-roaders, but the upside is that it’s far more predictable and easy to drive on the road.
Another standout feature is the beating heart of the Bronco: its turbocharged V6. Inline-four engines have come a long way in terms of power and efficiency, but the Bronco’s V6 simply delivers more punch—and more smiles—when you step on the gas. As for the transmission, there’s nothing major to report, and in this case, that’s a compliment. It’s so smooth and well-tuned that it disappears into the background, doing its job flawlessly.
In the end, the compromises—the noise, squeaks, and rattles—fade away once you’re behind the wheel. On or off the road, the Bronco excels at what it was built to do. It’s confident in its identity, never confused about what it wants to be, and that’s exactly why we adore it.
Verdict
Priced at P4,998,000, the Bronco won’t be everyone’s cup of tea. But for that amount, you get a powerful SUV with rugged capability and endless possibilities for adventure. If you’re considering the Bronco in hopes of luxury, forget it—the Bronco is a purpose-built machine designed to tackle the outdoors and get dirty. If you’re someone who revels in off-roading and has the means to own one, we can confidently say you won’t be disappointed.
Thinking about owning this off-road icon? Check out the Ford Bronco on AutoDeal.com.ph.
Specifications
Engine
2.7 LFuel Type
GasolinePerformance
330 hp @ 5,750 rpmTransmission
Automatic-
Summary
-
Name Ford Bronco Outer Banks w/ Sasquatch Package Body Type SUV Price ₱4,998,000 Transmission Category Automatic -
Engine
-
Engine Size 2.7 L Displacement 2,694 cc Number of Cylinders 6 Number of Valves 24 Transmission Type 10-Speed Automatic Transmission -
Performance
-
Drivetrain Four-wheel drive Max Output (hp) 330 hp @ 5,750 rpm Max Torque (nm) 555 Nm @ 3,000 rpm -
Economy & Environment
-
Fuel Type Gasoline Emissions Standard Euro 4 Fuel Capacity 64.0 L *Combined Fuel Consumption 8.50 km/L *brand manufacturer claim
-
Dimensions
-
Length 4,811 mm Width 2,190 mm Height 1,854 mm Wheelbase 2,950 mm Turning Circle 11 m Ground Clearance 292 mm Trunk Capacity 630 L Number of Doors 4 Number of Seats 5 -
Safety & Security
-
Driver's Airbag 1 Front Passenger's Airbag 1 Side Airbag 2 Curtain Airbag 2 Knee Airbag Auto Brake System Electronic Brake Distribution Anti-lock Brake System (ABS) w/ Electronic Brakeforce Distribution
Immobilizer Security Alarm Stability Control Electronic Door Locks Speed Sensing Door Locks ISOFIX Lane Departure Warning System Blind-Spot Detection System -
Features
-
Cruise Control Front Parking Sensors Rear Parking Sensors Leather Upholstery Push Start Button Wheel Size 17 in Wheels Metal Type Black High Gloss-Painted Aluminum Alloy Airconditioning System Dual-Zone Electronic Automatic Climate Control Entertainment System 12-inch SYNC 4 Infotainment System w/ Premium B&O sound system Connectivity FordPass Connect, Voice Recognition, Bluetooth, Wireless Apple Carplay, Android Auto and USB Navigation Ready Warranty 3 Years (100,000 km) Keyless Entry Roof Rack Sunroof Electric Adjustable Seats Power Steering Power Windows Power Outlet Steering Wheel Audio Control -
Technology
-
Active Park Assist Hill Start Assist AWD Modes Slippery, Mud/Ruts, Sand, and G.O.A.T Mode Tire Pressure Monitoring Heads-up Display Power Liftgate Start-stop System
Colors
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