Nissan Philippines continues to plow on its sales numbers as it closes the fiscal year 2018 (FY2018) with 58.5% growth as compared to the same period last year. With this positive sales performance, Nissan PH is now at 11.3% market share among the members of the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI).
Ultimately, Nissan now ranks as the third best-selling brand in the Philippines in the FY2018, jumping from the sixth spot in 2017.
Leading the way for the Japanese brand is the Navara pickup truck, which accounted for nearly half or 47.4% of the company’s sales numbers for FY2018. This puts the midsize pickup truck among the front runners of the industry not only as a best-seller but also as one of the smartest with its Nissan Intelligent Mobility slew of safety features.
To recall, the Navara is the only Nissan in the 10 best-selling cars of 2018. With this positive sales performance after the first quarter (Q1), it’s not impossible for us to see the Navara in the best-sellers of this year.
Another contributor to the growth of the brand is the Nissan Terra. The all-new midsize SUV conquers the highly-competitive segment with a promise of utmost ride quality and high-tech features. Of note, Nissan PH only began selling the Terra last August 2018 but the nameplate already sold 16.3% of the company’s total sales for the FY2018.
Other models that performed well include the Nissan Urvan and Nissan Almera, contributing 16.9% and 14.9% of the total sales, respectively.
Nissan’s achievements come from putting the customer at the heart of everything we do, and transforming the way people drive and live in the Philippines.
“Our success is built upon the strong foundations laid by my predecessors, the people of Nissan, and the dealer network. From here, our goal is to sustain this game-changing growth by focusing on delivering quality service, exceptional customer experience, and exciting products equipped with Nissan Intelligent mobility,” he added.
With a new leader in place for Nissan Philippines, it would be interesting to see how Najima would be able to sustain such strong sales performance of the company in the years to come.
Currently, the company is running its Nissan Intelligent Mobility campaign, showcasing the suite of safety features that its lineup possess. The company also announced the arrival of the Nissan Leaf in 2020, which would be one of the pioneers of pure electric vehicles in the country. Continuous expansion of Nissan dealerships is also in the pipeline, with each and every new dealership bearing the fresh global retail visual identity called the Nissan Retail Concept.
Latest News
-
Green just got more wallet-friendly as Suzuki Philippines introduces the New XL7 Hybrid / News
The Latest Suzuki XL7 Hybrid hits the market with advanced features
-
Electric Freightliner eM2 trucks are now being delivered Across the US / News
DTNA's Freightliner eM2 electric trucks begin rolling out to customers, starting with PITT OHIO.
-
BAIC’s SUV and crossover lineup lands on the Philippine market / News
UAAGI brings the BAIC brand to the Philippine market, offering new SUV and crossover options.
Popular Articles
-
Cheapest cars under P700,000 in the Philippines
Aug 25, 2023
-
First car or next car, the Ford EcoSport is a tough package to beat
Jun 18, 2021
-
Car Maintenance checklist and guide – here’s everything you need to know
Earl Lee · Jan 12, 2021
-
Most fuel efficient family cars in the Philippines
Bryan Aaron Rivera · Nov 27, 2020
-
2021 Geely Okavango — Everything you need to know
Joey Deriquito · Nov 19, 2020
-
Family cars in the Philippines with the biggest trunks
Sep 20, 2023
-
Head to head: Toyota Rush vs. Suzuki XL7
Joey Deriquito · Oct 28, 2020
-
Why oil changes are important for your car
Earl Lee · Nov 10, 2020
-
2021 Kia Stonic — What you need to know about it
Joey Deriquito · Oct 16, 2020
-
Top 7 tips for buying a used car in the Philippines
Joey Deriquito · Nov 26, 2020