Nissan Philippines Inc. (NPI) have much to celebrate in the wake of AutoDeal’s inaugural Award’s program after the brand bagged four (4) of six (6) total accolades for 2017.
Giving most reason to celebrate was the achievement of winning the first-ever AutoDeal Online Customer Service Award, which was presented to Nissan after they demonstrated themselves as the brand that were most attentive to providing quality service to online car buyers. Metrics that enabled Nissan to stand-out from the crowd were industry-leading Response Times, Lead-to-Sales Conversion Rates, and a continuous improvement trend throughout the awarding period.
NPI President and Managing Director Mr. Ramesh Narasimhan accepted the award from AutoDeal Co-Founders Daniel M. Scott and Christopher L. Franks at a private awarding presentation.
“Nissan have had a very committed approach to constantly improving customer care online and through this they have been able to achieve success in navigating the landscape of online marketing to offline sales,” stated AutoDeal Co-Founder, Christopher L. Franks.
“We have seen many key brands show massive improvement in online engagement with customers over the last twelve months but Nissan in particular particularly stood out with commitment flowing from the sales agent level, all the way up to Nissan’s senior management team,” added Franks.
In addition to winning the Online Customer Service Award, NPI also bagged the Buyers’ Choice Award for Pickup of the Year with the Nissan Navara, which was ranked as the most popular pickup truck among confirmed AutoDeal vehicle buyers in 2017.
If that wasn’t enough, the Nissan brand was also recognized through its dealers and personnel as Nissan Cabanatuan (Royce Motors, Inc.) swept up the award for 2017 AutoDeal Dealer of the Year and Annabelle Ortega, a sales representative for Nissan Isabela, won the 2017 AutoDeal Sales Agent of the Year Award.