Two in a row – Nissan has done it again at this year's AutoPacific Vehicle Satisfaction Awards (VSA). The annual survey shows how good the Nissan quality is, as the Japanese automaker bags best-in-category wins across its five nameplates.
The survey was done to over 58,000 owners of brand-new 2017 and 2018 cars, as well as light trucks. 40 separate attributes of owner satisfaction were measured to U.S. customers, which has criteria that range from seating comfort, overall interior quality, all the way to driving performance.
The result came to a conclusion that Nissan vehicles—the US-spec Murano, Maxima, Leaf, and Titan, along with the locally available 370Z—are favored better than any other brand. The Leaf emerged as the best car in Mainstream EV Car segment, while the 370Z snatched the title for being the best in the Sports Car category.
"Not only does Nissan have the most brand wins for the second year in a row, the Maxima and Murano have been unbeatable since their redesigns were introduced to the market."
Just a review, the Leaf was hailed as the world's best-selling EV in January 2018, as Nissan was able to sell 300,000 of its units. Meanwhile, Nissan was rumored to have been working on the next-generation 370Z around the same time.
While the cars mentioned aren’t officially sold in the Philippines, the recognition is a great testament as to how a brand takes care of its customers, and how its cars can affect that measure of satisfaction, too. If only we can have the same survey here so we won’t have to rely on hearsays, then that would be great.
Petron Corporation has already reached over 100 hectares since the program launched in 2016.
Suzuki Philippines retains positive sales growth for 2018, with 2.5 percent year-end growth.
Sales figures play a significant role in portraying the relevance of a certain product or brand to its consumers.