The year 2022 was a bumper year for Geely. The Chinese brand in the Philippines logged one of its best years to date last year, and now for 2023, Geely has unveiled a new logo that features a minimalist design.
Geely isn’t the first brand to adopt a minimal logo. Other automobile marques have also adopted a flat look for their traditional logos, with other brands like Kia featuring a radical redesign with a modern spin. A new logo not only looks fresh but also signals a new beginning for the company and the direction that it wishes to take moving forward.
The new Geely logo is no longer three-dimensional, but it’s still recognizable based on the current Geely logo that we have in the Philippines. It’s an evolution of the “Innovate Geely 4.0” badge which appears on the brand’s current lineup of automobiles like the Coolray and Emgrand. Prior to the redesign, Geely’s logo also had a splash of color to it, with the logo sporting blue and black segments, with the blue representing the sky, and the black representing the earth.
Not much was said about the new logo’s design, then again, there isn’t too much to talk about, but Geely made it clear in its unveiling that the new logo will be the brand’s “first step to pursuing smarter and more technological products for [Geely’s] customers.” The company also adds in its announcement, “our new chapter starts here! Let’s expect how it wil shine and light up the future!”
The statement may also indicate that the logo could end up backlit. A bit of a wild guess, but something that could be possible given the minimal look. Either that or the public relations team wanted to speak in hyperbolics. Either way, the all-white logo is a sign of things to come for Geely, and we can’t wait to see what innovations await us from the bustling Chinese brand in the future.
Latest News
-
Isuzu unveils the D-MAX EV at the 2024 Bangkok International Motor Show. / News
Isuzu showcases its electric vehicle prowess with the D-MAX EV Concept at the 2024 Bangkok International Motor Show.
-
Nissan unveils new global business strategy dubbed “The Arc” / News
Nissan aims to get back in contention with the global market through its bold new business strategy dubbed "The Arc."
-
Beep, Beep, Book: Bosch teams up with Teach For The Philippines for their horn-fueled education fundraiser / News
Bosch Mobility Aftermarket Philippines teams up with Teach For The Philippines to launch the #CareForEducation campaign
Popular Articles
-
Cheapest cars under P700,000 in the Philippines
Aug 25, 2023
-
First car or next car, the Ford EcoSport is a tough package to beat
Jun 18, 2021
-
Car Maintenance checklist and guide – here’s everything you need to know
Earl Lee · Jan 12, 2021
-
Most fuel efficient family cars in the Philippines
Bryan Aaron Rivera · Nov 27, 2020
-
2021 Geely Okavango — Everything you need to know
Joey Deriquito · Nov 19, 2020
-
Family cars in the Philippines with the biggest trunks
Sep 20, 2023
-
Head to head: Toyota Rush vs. Suzuki XL7
Joey Deriquito · Oct 28, 2020
-
Why oil changes are important for your car
Earl Lee · Nov 10, 2020
-
2021 Kia Stonic — What you need to know about it
Joey Deriquito · Oct 16, 2020
-
Top 7 tips for buying a used car in the Philippines
Joey Deriquito · Nov 26, 2020